Literary Route
The Literary Route [Ruta Literaria] is a project dedicated to discovering places and stories of Colombia through literary tours. These paths are intended to bring the reader closer to knowing the places and contexts by which the authors were inspired to create their works, to feel, perhaps, as their characters lived it, as guides through their routes.
My role
- Creative direction
- UX Design
- UI Design
- Admin system
Released
2019
Mobile view
Homepage Desktop
Info page Desktop
About page Desktop
Challenge
The design of a review web page and its order affects the way information is consumed. The ideal content management system to create and control such a quantity of recurring information is WordPress, since it is used by media such as CNN, Reuters, Yorokobu, The New York Times or the Wall Street Journal.
Solution
Because it is a purely informative website, the solution consisted in ranking the content vertically and adapting it to the mobile format, since most of the information consumed is through smartphones.
The inclusion of menus and categories allow users to browse and freely choose content: Reviews, News and Entertainment.
Design guide
Type-setting
Display & Headlines
Callouts & Body text
Iconography
Buttons
Button 01
Button 02
System colours